Dir. Faythe Levine and Sam Macon, 90 min, USA, Colour, 2012, Blu-Ray

A documentary about the craft of hand-lettered sign making, a once widespread trade that has come close to obsolescence thanks to the proliferation of computer designs, die-cut vinyl lettering and inkjet printers. In 2010 Directors Faythe Levine and Sam Macon, with Cinematographer Travis Auclair, began profiling two dozen sign painters dedicated to preserving this time-honoured tradition.

Director's Bio:  Faythe Levine is an artist, photographer, filmmaker, and curator based in Milwaukee, Wisconsin. She is the founder of Art vs. Craft and curates Sky High Gallery. Levine’s first film and book, Handmade Nation: The Rise of DIY, Art, Craft, and Design was published by Princeton Architectural Press. Sam Macon is a Milwaukee-born, Chicago-based filmmaker, photographer, and writer. He received his BFA in film from the University of Wisconsin-Milwaukee and directs music videos, commercials, short films, and documentaries.

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